Please use this identifier to cite or link to this item:
https://elib.psu.by/handle/123456789/31706| Title: | A/B Testing Methods |
| Authors: | Hrakovich, P. Surto, S. |
| Issue Date: | 2018 |
| Publisher: | Полоцкий государственный университет |
| Citation: | Hrakovich, P. A/B Testing Methods / P. Hrakovich, S. Surto // European and National Dimension in Research = Европейский и национальный контексты в научных исследованиях : electronic collected materials of X Junior Researcher' Conference, Novopolotsk, May 10-11, 2018 : in 3 parts / Ministry of Education of Belarus, Polotsk State University ; ed. D. Lazouski [et al.]. - Novopolotsk : PSU, 2018. - Part 3 : Technology. - P. 209-210. |
| Abstract: | A / B testing is a powerful marketing tool for increasing the efficiency of the Internet resource. With the help of A / B tests the conversion of page guidance can be increased, optimal ad networks can be increased, and search quality can be improved. |
| URI: | https://elib.psu.by/handle/123456789/31706 |
| Appears in Collections: | European and National Dimension in Research. Technology. 2018 |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| 209-210.pdf | 90.41 kB | Adobe PDF | View/Open |
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