Please use this identifier to cite or link to this item: https://elib.psu.by/handle/123456789/31706
Title: A/B Testing Methods
Authors: Hrakovich, P.
Surto, S.
Issue Date: 2018
Publisher: Полоцкий государственный университет
Citation: Hrakovich, P. A/B Testing Methods / P. Hrakovich, S. Surto // European and National Dimension in Research = Европейский и национальный контексты в научных исследованиях : electronic collected materials of X Junior Researcher' Conference, Novopolotsk, May 10-11, 2018 : in 3 parts / Ministry of Education of Belarus, Polotsk State University ; ed. D. Lazouski [et al.]. - Novopolotsk : PSU, 2018. - Part 3 : Technology. - P. 209-210.
Abstract: A / B testing is a powerful marketing tool for increasing the efficiency of the Internet resource. With the help of A / B tests the conversion of page guidance can be increased, optimal ad networks can be increased, and search quality can be improved.
URI: https://elib.psu.by/handle/123456789/31706
Appears in Collections:European and National Dimension in Research. Technology. 2018

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