Branding as a form of PR-activities

Please use this identifier to cite or link to this item: https://elib.psu.by/handle/123456789/36742

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DC Field	Value	Language
dc.contributor.author	Kvashnina, K.	ru_RU
dc.contributor.author	Bortnik, I.	ru_RU
dc.date.accessioned	2022-12-27T08:44:36Z	-
dc.date.available	2022-12-27T08:44:36Z	-
dc.date.issued	2017	-
dc.identifier.citation	Kvashnina, K. Branding as a form of PR-activities / K. Kvashnina, I. Bortnik // European and National Dimension in Research = Европейский и национальный контексты в научных исследованиях : electronic collected materials of IX Junior Researchers' Conference, Novopolotsk, April 26-27, 2017 : in 3 parts / Ministry of Education of Belarus, Polotsk State University ; ed. D. Lazouski [et al.]. - Novopolotsk : PSU, 2017. - Part 1 : Humanities. - P. 130-133.	ru_RU
dc.identifier.uri	https://elib.psu.by/handle/123456789/36742	-
dc.description.abstract	The article discusses the concept of "branding as a form of PR-activities". It also considers related concepts such as "branding", "advertising", "PR-activities". The paper studies the impact of branding on economic and social activity.	ru_RU
dc.language.iso	en	ru_RU
dc.publisher	Полоцкий государственный университет	ru_RU
dc.title	Branding as a form of PR-activities	ru_RU
dc.type	Article	ru_RU
dc.citation.spage	130	ru_RU
dc.citation.epage	133	ru_RU
Appears in Collections:	European and National Dimension in Research. Humanities. 2017

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