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https://elib.psu.by/handle/123456789/37529Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Vavilonskaya, V. | ru_RU |
| dc.contributor.author | Belorusova, N. | ru_RU |
| dc.date.accessioned | 2023-01-20T07:56:13Z | - |
| dc.date.available | 2023-01-20T07:56:13Z | - |
| dc.date.issued | 2014 | |
| dc.identifier.citation | Vavilonskaya, V. Theoretical aspects of sales management in organization / V. Vavilonskaya, N. Belorusova // European and National Dimension in Research = Европейский и национальный контексты в научных исследованиях : electronic collected materials of IX Junior Researchers' Conference, Novopolotsk, April 22-23, 2014 : in 3 parts / Ministry of Education of Belarus, Polotsk State University ; ed. Dr. Dzmitry Lazouski [et al.]. - Novopolotsk : PSU, 2014. - Part 2 : Economics. - P. 51-53. | ru_RU |
| dc.identifier.uri | https://elib.psu.by/handle/123456789/37529 | - |
| dc.description.abstract | The article is devoted to the problems solved in the process of marketing activity. It analyses the stages of sales management in the organization, which include: definition channels, the choice of intermediaries, business supplies, promotion and supervision of intermediaries. Under phase selection intermediaries we consider three strategies to reach the market – an intensive and selective distribution, exclusive distribution. | ru_RU |
| dc.language.iso | en | ru_RU |
| dc.publisher | Полоцкий государственный университет | ru_RU |
| dc.title | Theoretical aspects of sales management in organization | ru_RU |
| dc.type | Article | ru_RU |
| dc.citation.spage | 51 | ru_RU |
| dc.citation.epage | 53 | ru_RU |
| Appears in Collections: | European and National Dimension in Research. Economics. 2014 | |
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